Parent Involvement Technical Assistance Program

Indicator #8:
Changing Perceptions
Workshop Handouts

Drugs and Alcohol Videos

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Analyzing Tobacco & Alcohol Messages (MediaSharp)
8 minutes 

Through MediaSharp, young people analyze how messages from the media can influence their health and spending behaviors, and help them assess the effect media has on their personal, family, and community health. MediaSharp is hosted by a young film director who leads viewers through the array of alcohol and tobacco media messages that bombard youth today. It does so by illuminating both obvious and its more subtle channels.

Big Changes, Big Choices - Saying NO to Alcohol and Other Drugs
30 minutes 

This program presents and reinforces anti-drug attitudes and teaches practical techniques for saying "no" to our friends without appearing to be uncool. Video discussion guide included. Grade level: 5-9

Changing Channels
Dept. of Education 

This video and teacher's guide package is designed for use in the middle school classrooms. The program challenges the influences and misconceptions, which lead young adolescents to think that alcohol use is part of growing up. It reminds them of the potential they have to control their lives and make healthy decisions, reinforcing the idea that alcohol use is wrong and harmful. Grade level: 6-8

Downfall: Sports and Drugs
(1988) 29 minutes 

Many athletes are looking for an edge - something that pushes them over the top. This video discusses why drugs are NOT the answer. Students will hear the stories of athletes who learned the drug lesson the hard way. Grade level: 7-12

Glitter: Sex, Drugs and the Media
23 minutes 

Using a fast-paced documentary style, this program explores the powerful effects that various media (TV, music, movies, and the printed word) have on today�s young people. Viewers will learn to recognize some of the methods advertisers use to target young people and influence their consumption patterns. Grade level: 8-12

Keeping Your Kids Tobacco, Alcohol, and Drug Free
(1998) 30 minutes 

Direct involvement in your children's life is the single most important step you can take in helping them stay substance free. This video helps parents gain expert advice on how to keep their children free from substance abuse. The video describes resources for parents, gives tips from health care professionals and offers testimonials from teenagers and adults. The program is rich in up-to-date facts and practical information about communicating and being involved with children. Hosted by Mark Hamill (Star Wars) and featuring artist/musician/parent Richard Marx.

Ruined Lives: The Dangers of Methamphetamines
(2005) 47 minutes 

Methamphetamine, also known as "speed", "ice", "crystal" and "meth," is a highly addictive drug. It allows the user to stay awake for long periods of time, reduces appetite and produces a relatively long-lived high. It also is extremely dangerous, with potentially lethal short-term and long-term effects. This video includes the story of a young woman who tries "meth" for the first time and the consequences of taking it. Also included are interviews with individuals whose lives have been affected by methamphetamine abuse, including former users and family members who have been deeply affected by Meth use.

Scared, Sad and Mad
(1995) 17 minutes 

With the help of puppets, children learn how to cope with having an alcoholic parent. This award winning video teaches it's never the child's fault, alcoholism is a disease, and there are ways to find help to deal with one's feelings.

Scene Smoking: Cigarettes, Cinema and the Myth Of Cool
60 minutes 

This is an excellent tool for media literacy and debate with regards to tobacco use and its depiction in TV and film. Scene Smoking stars Sean Penn, Ted Danson, Michael Crichton, Christy Turlington, Rob Reiner, Jason Patric, and many more Hollywood insiders. It features educational guides for both teens and college students seeking careers in film or the arts.

Secrets Through the Smoke
(2002) 55 minutes 

Secrets Through the Smoke is an educational video designed for middle and high school students. It chronicles the tobacco industry's manipulation of the truth, from the point of view of a former tobacco executive," Dr. Jeffrey Wigand, subject of the academy-award nominated film, The Insider. The film is designed to inspire and promote critical thinking skills. Secrets Through The Smoke contains graphic supporting footage, mixed with poignant commentary and music from many well -known faces including Christy Turlington, Rosie O'Donnell, and Boyz II Men. Because of some of the graphic supporting footage, adult previewing is recommended before sharing with children. The accompanying facilitator's guides (one for students and one for adult audiences), provides topics for critical thinking, and post-viewing activities.

15 minutes 

This 15-minute video tells the story of Leslie Nuchow, a talented young singer/songwriter. Leslie founded and organized the Virginia SLAM!, a counter-concert held to protest the use of music to market cigarettes and to heighten public awareness of the health risks of tobacco use among women. Since that first concert in 1997, SLAM! has become a growing movement supported by celebrity artists, including Jill Sobule, Shawn Mullins, and the Indigo Girls.

Smoke Screeners
14 minutes 

"Smoke Screeners" is an educational program that helps teach media literacy skills to young people, empowering them to make informed decisions about smoking and chewing tobacco by improving their ability to critically analyze the messages they receive about tobacco use in movies and on television. Using an MTV-style format, the teen hosts of the Smoke Screeners video provide a behind-the-scenes look at the entertainment industry's use of smoking on-screen. Geared towards young adults in middle and early high school, the video shows clips from many historical and current movies to illustrate how, "cigarettes and cigars are movie-making tools." By drawing attention to how smoking is often normalized (made to look acceptable) or glamorized (made to look cool) in the media, Smoke Screeners will increase student awareness of tobacco use in popular entertainment, reducing the impact that widespread images of smoking have on young people's attitudes and behavior. The video explains how writers, actors, and directors use tobacco products to make characters look nervous, relaxed, weak, strong, even glamorous. As one of the video's hosts explains, "...if you watch what you're watching when you go to the movies, you won't get fooled by the smokescreen." The program includes a moderator's guide and video, and can be used in either a classroom or youth group setting.

Teaching Children Affected by Substance Abuse
30 minutes 

The rise in the use of new and potentially more deadly forms of drugs, and the trends toward using alcohol and other drugs in combination, exact a steep price from our society. Intervention that begins when the child is still very young, targeted both to the child and to the family, offers the best chance to mitigate children's behavioral, emotional, and cognitive problems, whatever their cause. (Dept of Ed)

The Drug Avengers - Grade 1-3
(1988) 33 minutes 

This animated series introduces drug education to the youngest students, teaching them easy, sensible ways to refuse drugs. The year is 2050 and the planet Earth has a terrible drug problem. Earth's leaders organize a group of young Drug Avengers to go back in time and teach today's children about the dangers of drug abuse. The video is separated into 5 segments: From the Future - the Drug Avengers! - advises children to take medicine only from a parent or other trusted adult; Body Talk - cautions students about eating unknown substances; Up and Down - demonstrates that bad days come and go and that lows are a normal part of growing up; Street Talk - advises children not to feel responsible for curing family members who abuse alcohol or drugs; and "Uh Oh" Video - children should listen to the "uh oh" feeling that tells them when something is wrong. Grade level: 1-3

The Drug Avengers - Grade 4-6
(1988) 44 minutes 

The year is 2050 and the planet Earth has a terrible drug problem. Earth's leaders organize a group of students to go back to the 20th century to teach children about the dangers of drug use. The video is separated into 5 segments each emphasizing a different message: Fast Friends - being "one of the crowd" doesn�t mean you have to take drugs; Picture Perfect - advertising can present misleading images about products; Trick or Treat - helps students develop refusal skills; Double Scare - stresses the unpredictable effects of substances; and Rock Solid - advises that students don't need drugs to have fun. Grade level: 4-6

The Keg Party
25 minutes 

Tells the story of David, a high school senior who has taken his younger sister to a senior keg party before his class graduates. David, who has stopped drinking since he crashed his car driving drunk a year ago, watches as his sister gets drunk and is taken advantage of while his friend makes a clown of himself and ultimately drinks himself to death. With surprisingly good acting, �Keg Party� is an accurate portrayal of just how quickly things can go wrong with out-of-control underage drinking.

The Power to Refuse
(1999) 17 minutes 

A truly effective and humorous way to teach students The Refusal Skill. The video features three very different students, who have committed very different crimes. Rather than suspension, the students opt for sessions with a counselor as punishment. The counselor takes the students to the time and place where they got into trouble - just prior to the act. During the reenactments of these acts, the counselor coaches the students through The Refusal Skill and shows the students the steps necessary to avoid trouble and still keep their friends. Grade level: 4-6

The Truth About Drinking
30 minutes 

Hosted by Leeza Gibbons, this video tells the truth�how alcohol kills more than five times the number of people who lose their lives to cocaine, heroin, and all illegal drugs combined. Three teens are shown a realistic simulation of their deaths, to help them grasp the risks associated with their drinking behavior. It prompts a change, and so will this powerful video.

They're Rich, You're Dead
41 minutes 

This multimedia unit was developed in 2002 by the University of Miami Medical School Tobacco Awareness Program for Community Youth. The video has interviews with patients suffering from tobacco-related diseases and discusses the causes of these diseases as well as the highly addictive nature of nicotine. It graphically shows teenagers the damage that tobacco causes to the human body. It educates them on how to resist peer pressure, explaining exactly how the tobacco industry tries to manipulate them through their ads and promotions. The video is graphic and sometimes shocking, so it should be seen by adults before showing to young people. Suitable for secondary school age children to adult.

You Can Choose: Saying No
(1992) 28 minutes 

Missie must decide whether to say "No" to a friend or do something she knows is wrong. Children learn that sometimes we have to say "No" and how to say "No" and still be cool. Grade level: K-5

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